Our vision on design

Design is at the beginning and end of all creation. As soon as an idea or a train of thought takes a visible form, the design process begins. The first line on paper during a phone conversation, is the start of a design. Of course, not every design is high-quality. "Quality never comes about by chance. It is always an outcome of intelligent effort." Thus John Ruskin.

At BTTR, design is the connecting factor between goal and target audience, between strategy and final product. Accessibility and usability go hand in hand in the final product.