How do we give this brand a digital face?

  • Design systems
  • Culture
  • User experience design

About

From table potatoes to French fries, you can find high quality potatoes at De Aardappelboer. The Potato Farmer supplies local products to businesses for culinary success.

Observation

The Aardappelboer delivers potatoes directly from their farms in the Haarlemmermeer to business clients in much of the Netherlands. With this method, they keep the lines short and thus guarantee quality. De Aardappelboer responds to the trend that consumers want to know where their food comes from and how it was produced.

Challenge

We have developed a website for The Potato Farmer. On this website all information can be found about the regional product and the modern way in which they are grown.

Solution: ordering online

The website of The Potato Farmer also brings the atmosphere of local products to life online. Based on the extensive background information and preparation tips, you can easily find the perfect potato. Business clients can order directly online on this website and have the potatoes delivered in beautiful packaging that perfectly matches this local product.

Knowing where your food comes from and being proud of your product is what The Potato Farmer stands for. Potatoes with an authentic taste, produced around the corner. And you can taste that!

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Contact

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Contact
+31 318 760 960